WE Day Merch

CLIENT ME to WE

PROJECT Branding and graphics for apparel, packaging design

WE Day is a massive celebration of the youth and educators in WE Schools. Students earn their way to the event by participating in local and global awareness-raising or fundraising initiatives and are rewarded with a spectacular day in a concert-like environment with celebrities, performances, and motivational speeches. Each year, a new theme and design is created to commemorate the tour.